PetChainCRM
The Future of Pet Identity & Oversight
Transforming the UK's fragmented microchipping landscape into a single, verified, real-time ecosystem — for vets, insurers, local authorities, rescue centres, and pet owners.
Overview
What is PetChainCRM?
PetChainCRM is a centralised, blockchain-informed Customer Relationship Management platform purpose-built for the UK pet microchipping ecosystem. It replaces the current patchwork of competing, siloed databases with a single authoritative registry — accessible in real time by every authorised stakeholder.
Built under the APSA framework and developed in consultation with veterinary bodies, insurance industry partners, local authorities, and animal welfare organisations, PetChainCRM doesn't just digitise the existing process — it fundamentally reimagines it.
At its core, PetChainCRM uses an immutable audit trail to record every chip registration, ownership transfer, veterinary interaction, and authority lookup — creating a trustworthy, tamper-evident record for every registered animal in the UK.
The Problem Today
A System That's Failing Pets & Owners
- Over 8 million pets in the UK alone have outdated or unregistered microchip records
- Fragmented databases mean a lost pet's chip may return zero results across multiple registries
- Insurers cannot verify pet ownership or breed at point of claim — opening the door to fraud
- Rescue centres have no real-time lookup capability, delaying reunions by days or weeks
- Ownership transfers are manual, paper-based, and frequently never completed
- Local authorities lack a single source of truth for dangerous dog management
"The current system isn't broken — it never really worked. PetChainCRM is the fix the industry has needed for a decade."
The Solution
How PetChainCRM Solves It
Unified National Registry
A single, authoritative microchip database with real-time updates. One lookup. Every registered pet. No more fragmented results across competing registries.
Instant Ownership Transfer
Digital ownership transfer completed in minutes — with full audit trail, identity verification, and automatic notification to all connected parties.
Vet Portal
Chip registration at the point of implant. Vets log directly into PetChainCRM during the procedure — no paper forms, no delayed registrations.
Insurer Dashboard
Verified ownership, breed, vaccination history, and risk profiling — all accessible via a secure dashboard or REST API integration with existing policy systems.
Local Authority Access
Real-time lookup for stray and dangerous dog management. Officers can verify ownership, check bite history, and flag animals of concern instantly.
Pet Owner App
Owners view their pet's full verified profile, update contact details, receive alerts when their chip is scanned, and manage ownership transfers digitally.
Insurance Industry
Greater Oversight for Insurers
The UK pet insurance market is worth £2.3 billion annually — and growing. PetChainCRM gives insurers the verified data infrastructure they need to operate with confidence.
Verified Pet Identity at Point of Policy
No more relying on owner-supplied photos and descriptions. PetChainCRM provides cryptographically verified breed, age, and microchip data at the moment of policy inception.
Fraud Reduction
Cross-reference claims against the national registry in real time. Detect duplicate claims, misrepresented breeds, and ownership discrepancies before they cost you.
Accurate Risk Assessment
Access verified vaccination history, vet visit records, and breed-specific risk data to build more accurate actuarial models and price policies fairly.
Seamless API Integration
PetChainCRM's REST API integrates with your existing policy management systems. No rip-and-replace — just a clean data layer that enhances what you already have.
Regulatory Compliance
Full GDPR compliance with data minimisation principles. Insurers access only the data they're authorised to see, with a complete audit trail for every query.
Claims Velocity Improvement
Automated identity verification removes manual checks from the claims process — reducing handling time and improving customer satisfaction scores.
Industry Impact
"Insurers using PetChainCRM's verified data layer report up to a 34% reduction in fraudulent claims and a 28% improvement in claims processing speed within the first year of integration."
— APSA Insurer Pilot Programme, 2025
The Journey
From Chip to Claim — Seamlessly
Chip Implanted
Vet registers the microchip directly in PetChainCRM at point of implant. Owner receives instant digital confirmation.
Profile Created
A verified pet profile is created — breed, age, vaccination history, owner details — all linked to the chip number.
Insurer Queries
At policy inception or claim, the insurer queries PetChainCRM via API and receives verified, real-time data in milliseconds.
Ownership Updated
When a pet changes hands, the digital transfer is completed in minutes — with full audit trail and all parties notified.
Authority Lookup
Local authority officers can look up any registered animal in real time — supporting stray management and dangerous dog enforcement.
Partner with PetChainCRM
Whether you're an insurer looking to reduce fraud, a vet practice wanting seamless chip registration, or a local authority needing real-time animal data — PetChainCRM has a solution for you.